Trends, no matter how popular, eventually fade. Many of the trappings of today's ancillary revenue trend will become cornerstones of the future hybrid business model that mixes Lowcost and Legacy airline practices. Loyalty Programs have been around for over 25 years, but with several airlines planning to spin-off their programs in 2010 to raise huge amounts of capital, loyalty will be at the forefront of trends this year. Airline Information adapts as rapidly as these changes occur, and in some cases anticipates the mega trends of the future. Find out for yourself what trends will improve the bottom-line of the airline industry by registering today for Mega Event 2010. Experience two of our acclaimed conferences with 10 years combined trendsetting between them under one roof. Both the "ARAC" Ancillary Revenue Conference and the "FFP" Loyalty Conference will have it's own independent agenda, but delegates may mix-and-match attendance, participating in sessions in either conference or discover converging ideas at one of many networking sessions. Your Registration Includes: - STOP PRESS: Opening Keynote by Rupert Duchesne, CEO, Aeroplan - STOP PRESS: Closing Keynote by Don Peppers, acclaimed author & founding partner, Peppers & Rogers Group - Breakfasts on 13 & 14 October - Morning & Afternoon Coffee Breaks - Lunches on 13 & 14 October - Pre-event evening Networking Cocktail on 12 Ocotber - Attendance to all Conference Sessions on 13 & 14 October |
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| Agenda Topics for Mega Event 2010 FFP Conference (Loyalty Track) - Multi-Sector Loyalty Lessons: Learn from retailers and other program operators - Crowdsourcing: How to harness virtual R&D realms and save big - Social Media and turning your members into fans - Using your loyalty program for Word of Mouth Marketing - Debit v credit: What happens to co-brand revenues? - US co-brand credit non-support of global chip and PIN systems, does this hurt co-brand revenues, and what can be done about it? - Master Micro Redemption techniques like music to tidy your books under new accounting standards - The Wow factor and proven strategies of Experiential Rewards - Lessons learnt from the recession: What part did loyalty play? - Loyalty Program Spin-offs: Do Qantas' and TAM's moves mean 2010 will be the year of the spin-off? - Is loyalty recession proof? ARAC (Ancillary Revenue Track) - The new Optional Services landscape and industry standards for ancillary revenue - GDS contracting reflecting the ancillary revenue ambitions of airlines - Will “Bundling” become fashionable again just as all-inclusive resorts did in the past? - Winning secrets revealed about New Airline Business Models - Mapping your merchandising opportunities against relevance and timing to yield huge profits - The profitable world of Diversified Onboard Merchandising - To charge or not to charge for meals, easier said than done! - Payments and Logistics support for Onboard Merchandising - Do Baggage Charges really improve your bottomline? – Find out why Southwest hasn’t fallen in line - Credit card surcharges: Who pays? Are they ancillary revenue? - Crisis Management has found a new playing field.... “hello Social Media” - Mobile advertising: New source of ancillary revenue? - Social media: Customer engagement & creating new revenue streams - Unbundling & a-la-carte: Experiences one year on
Mega Event 2010 Schedule |
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