The Event for Loyalty, Ancillary & Merchandising & Co-Brands - 7th Mega Event Worldwide

Date: 25 Oct 2016 - 26 Oct 2016    Location: Toronto, ON, Canada    Delegates: 430+


Photo: Toronto - venue of the 2016 Mega Event


So, Where to Next? The airline & travel industry has been busy over the past few years - from changing loyalty programs into profit centres, charging for extras, to becoming online retailers, as well as putting co-brand cards into as many customers' wallets as possible. And the success of all those initiatives is showing both in terms of return on capital and in ever growing customer numbers. But the real work is just beginning to make this all sustainable - especially when fuel costs rise or the world economy slows down. With that as the backdrop to our industry, the theme for the 7th Mega Event is "Where to Next?" What are the initiatives you need to begin developing for loyalty, ancillary revenue and co-brand card programs to deliver in the years ahead?

As in previous years, Mega Event will offer three conference tracks in a single venue: 1) 'FFP' Loyalty Conference; 2) Ancillary Revenue Conference; & 3) Co-Brand Partnerships Conferences, as well as the Mega Awards sponsored by Avis-Budget, recognizing excellence in these areas. Scroll down this page to see the 2016 hot topics. The complete conference agenda will be published shortly.

Registration Note: Early Registration from $499 USD (airlines & hospitality/travel providers) and $1,149 USD (vendors & financial services) is available for payment by credit card through Friday 9th of September 2016. Note: $100 USD additional for payment by bank transfer.


7th MEGA EVENT 2016 HOT TOPICS & AGENDA
The Airline & Travel Industry: Where to Next?


To see the complete conference agenda, please click on the "Agenda in PDF" button above. Or, scroll down to see some of the hot topics that will be covered at the 7th Annual Mega Event.

Pre-Day - Monday, 24th of October 2016

Pre-Conference:
Loyalty Workshop

Pre-Conference:
Ancillary Revenue MasterClass sponsored by Farelogix and Switchfly

Pre-Conference:
Welcome Cocktail Reception sponsored by Allianz Global Assistance



Day One - Tuesday, 25th of October 2016

Conference Session 1:
Loyalty, Ancillary & Co-Brand Opening Session- Where to next for 2017 and beyond?

Conference Session 2:
Ancillary Merchandising track- Personalisation, IATA One Order, NDC - How to use these tools to take your business to the next level

Conference Session 3:
FFP Loyalty track- The Importance of Redemptions to Drive Member Engagement

Conference Session 4:
Co-Brand Partnerships track- Focus on the Customer Experience

Conference Session 5:
Loyalty, Ancillary & Co-Brand tracks- The "Lions' Den" new product pitch

Post-Conference Networking Session:
2016 Mega Awards Presentation and Reception sponsored by Avis- Budget Group
 

Day Two - Wednesday, 26th of October 2016

Conference Session 6:
Loyalty, Ancillary & Co-Brand tracks- Can your business model deliver for "Where to Next?"

Coference Session 7:
FFP Loyalty & Ancillary Merchandising Session- The Innovation Forum

Conference Session 8:
Co-Brand track- Merchants and Issuers Session

Closing Conference Session:
Loyalty, Ancillary & Co-Brand tracks- What do customers want and where do they want us to take them next?

Post-Event Networking Session:
Optional Trip to Niagara Ice Winery and Niagara Falls (included with all conference registrations - sign up required as places are limited)

Conference Agenda Outline for Booking your Travel:
Monday, 24th of October 2016: 14:00-17:00 Pre-Event Sessions & 17:30 Welcome Cocktail
Tuesday, 25th of October 2016: 08:00-17:00 Conference Sessions, followed by the Mega Awards Cocktail
Wednesday, 26th of October 2016: 08:30-12:30 Conference Sessions, followed by Tour to Niagara



Photo: Delta Hotel Toronto

MasterClass Hotel Venue:
DELTA HOTEL TORONTO
75 Lower Simcoe St, Toronto, ON M5J 3A6, Canada
Phone:+1 416-849-1200


Note: A special rate of $229 CAD per night is available to conference participants. Book your cancellable reservation now to ensure that you have a room. Delta Hotels are now part of Marriott.

*******IMPORTANT NOTICE************ The Canadian Immigration Authorities have introduced a new process for non Canadians visiting Canada. Most non-Canadian/American citizens will now need to apply online for an e-visa from the 15th of March. You can find out if you need to apply online for a e-visa here:  http://www.cic.gc.ca/english/visit/


MasterClass Agenda Outline for Booking your Travel:
Monday, 24th of October 2016: 14:00-17:00 MasterClass & 17:30-19:00 Welcome Cocktail

Photo: Lobby of Delta Hotel Toronto



Photo of packed exhibition floor at ATPS 2011 - reach hundreds of decision-makers via sponsorship.

Mega Event will host decision-makers working in commercial departments from air carriers and travel companies from around the globe. Sponsorship offers an ideal opportunity to reach potential airline & travel business prospects. Sponsors have open access to all attendees and sessions throughout the event. Traffic flow is specifically designed to bring sponsors and exhibitors together with attendees. Networking & exhibition time is maximised through a 90-minute lunch, three 30-minute coffee breaks, two hour long breakfasts.

Sponsorship/Exhibition Package - $8,995 USD - Only 3 remaining
- Logo included on printed Conference Agenda
- Hyperlinked logo on Conference Website
- Exhibition space at Conference
- Marketing information (promotion/white papers) on post conference website
- Attendance by up to three (3) delegates
- Special VIP discount rates for your airline/travel industry clients
- Additional Delegate attendance 50% off (limited to 1 additional delegate)
- Final post conference list of delegates

Additional Sponsorship Opportunities:

Cocktail Sponsorships
Contact for Quote - SOLD-OUT

Delegate Giveaway Bags - delegates bags bearing your branding and stuffed with your brochures!
At Cost - SOLD-OUT

Signage at Conference - for 2 vertical or hanging signs/displays in conference rooms
$999 USD - Available

Conference Folders - Conference folders to hold the agenda, bearing your logo/branding. Sponsor provides folders. May include a brochure of your company. No other brochures will be included in the folders!
$999 - SOLD-OUT

White Paper - Posting of your White Paper on the "Industry Trends" webpage of this conference site.
$1,999 USD - Available

Logo on Conference Site - Event website logo placement in list of sponsors with hyperlink
$1,999 - Available

Lions Den Pitch - 5 minute sales pitch in the Lions Den in front of the conference audience. Includes 1 delegate registration
$1,999 USD - SOLD-OUT

Delegate Name Tags - Name Tags Bear only your logo and the conference logo!
$2,499 USD - SOLD-OUT

Coffee Break, Lunch or Breakfast Sponsorship - Coffee stations will bear place-cards with your logo & great exposure on online/printed agendas
$2,499 USD - 2 Sold, 3 Available

Podium Plaques - The 3 conference podium plaques bear your logo front and center!
$2,499 USD - SOLD-OUT

Contact for Sponsorship:
Christopher Staab
Toll Free (US/Can) 800.557.7091    ext. 2
Outside the US/Can +1 305 328 8598 ext. 2
This email address is being protected from spambots. You need JavaScript enabled to view it.



Photo: Bustling Crowd at a previous Mega Event

Almost 500 executives participated in Mega Event 2015 from these companies:   Companies Already registered for 2016:

Caravelo
Access Development
ADARA
affinnity
Agoda
AIMIA
AirAsia
Air Berlin
Air Canada
Air France
Airline Information
Air Transat
Airline Weekly
Alaska Airlines
Alliance Data
Allianz Global Assistance
Allegiant Airlines
Amadeus
American Bar Association
American Direct
American Express
American Express Global Network Partnerships
American Express Loyalty Edge
AMTRAK
AO International
The Arisa Group
ATPCO
Auriemma Consulting Group
Avis-Budget Group
Avisell Inc.
Azul Brazilian Airlines
Banco Popular
Bank of America
Barclaycard US
Best of Miles
Best Western International
BizTweet
BoardingArea(dot)com
Booking(dot)com
Boxever
Buskerud University
Canadian North
Canadian Points University
Capital One
Carnival Cruise Lines
Cartera Commerce
CarTrawler
Cathay Pacific Airways
CellPoint Mobie
Chase Card Services
Choice Hotels
Citi
Club Premier
Coalition Rewards
Collinson Latitude
Comarch
Connexions Loyalty
Continuum Commerce
CSA Travel Protection
CSC
Datalex
Delta Air Lines
Deutsche Bank
Elite Marketing Group
eNett
Engage People Inc.
Enterprise Holdings
Enterprise Ireland
Entertainment Benefits Group
Epteca
Expedia
Farelogix
First Bankcard
Fusion Company
Globalcollect
GOL Airlines
Greater Toronto Airports Authority
Guestlogix
Hawaiian Airlines
Hertz
Hewlett Packard Enterprise
Hilton Worldwide
Hinda Loyalty Group
Holiday Extras
hotelupgrade
HP
IBS Software Services
ICLP
IdeaWorksCompany
INDIGO
Ingenico
Insel Air
Insel Air Aruba
iSeatz
JetBlue Airways
JP Morgan Chase
Kaligo.com
Kenya Airways
Kobie Marketing
Korean Air
Kids First Fund
La Quinta Inns & Resorts
Liberty Mutual
LoungeBuddy
Loyalty Advantage
Loyalty Partner Solutions
Loyal Solutions
LoyLogic
Lufthansa
Maestro Personal Assistance
The Mallett Group
Martiz Motivation Solutions
Marsalyn Creative Inc.
MasterCard
MBNA
Miles & More
Mobacar
Mobile Travel Technologies
Mozio
MyAXS
New World Loyalty
Oliver Wyman
Olson 1to1
oneworld airline alliance
OpenJaw Technologies
ParkCloud
Park 'N Fly
Perk.es
Phillips 66
Plusgrade
The Points Guy
PointsHound
Points International
Priceline
PricewaterhouseCoopers LLP
Propco Incentives
PulsateHQ
Qatar Airways
Quenzel & Assoc.
RBC Royal Bank
Rentalcars(dot)com
Research Now (e-Rewards)
Roomstorm
RouteHappy
Royal Jordanian
Sabre
SAS Scandinavian Airlines
SaveOnResorts(dot)com
ScoreBig
Sojern
South African Airways
Southwest Airlines
Spirit Airlines
SSI
Stash Rewards
StayAngel
STRATACONNEX
Sun Country Airlines
Switchfly
SWISS
Synchrony Financial
Synapse
Thales InFlyt Experience
ThinkInk PR
Ticket Jones
Travelnuts, Inc.
Travelport
Triometric
Trustev
Turkish Airlines
United Airlines
Uplift
US Bank
Viator
Vietnam Airlines
Virgin America
Visa
Wall Street Journal
Wells Fargo
WestJet
Wex Inc.
Wyndham Hotels
Zipcar

  AEGEAN
affinnity.com
Agoda.com - a Priceline Group company
Ai
Aimia
Air Canada
Air Transat
AIRCALIN
Airline Weekly
Alamo / Enterprise / National Car Rental
Alaska Airlines
Alitalia
Allegiant Airlines
Alliance Data
Allianz Global Assistance USA
Amadeus
American Express
AMTRAK
Austrian Airlines
Avisell Inc.
AwardWallet LLC
Bank of America
BarclayCard US
The Bay
BJ's Wholesale Inc.
Booking.com
British Airways
Canadian Points University
CardinalCommerce
Caribbean Airlines
Cartera Commerce
CellPoint Mobile
Choice Hotels
Collinson Group
Collinson Latitude
Comarch
Company Evolution
Connexions Loyalty
Datalex
Elite Marketing Group
Engage People
EveryMundo
Expedia
FanXchange
Farelogix
FrequentFlyerBonuses(dot)com
Fusion
Groupon
Hertz
Hilton Worldwide
Hitlist
Hotelbeds Group
Icelandair
ICF Olson 1to1
IHG (Intercontinental Hotels Group)
Ingenico Payment Services
JP Morgan Chase
Kaligo.com
Kids First Fund
KLM
Kobie Marketing
Korean Air
La Quinta Inns & Suites
LEK Consulting
LikeWhere
LoungeBuddy
Loyal Solutions
Loyalty & Company
Loyalty Advantage
Loyalty Partner Solutions
Malaysia Airlines
MasterCard
Navitaire
Olson
Payments Party
PEX+
Points
PointsHound
Priceline
Qatar Airways
RBC
Research Now
Return Path
RewardsCanada(dot)ca
Ribbit.me
RMG Loyalty
Rocketmiles
Routehappy
Runway Girl Network
S7 Airlines
ScoreBig
Social Party
Spirit Airlines
SSI
Standard Chartered Bank
Switchfly
Synapse
TCIG
TD Bank
ThinkInk PR
Travelport
Turkish Airlines
Virgin America
Virgin Atlantic Airways
Visa
Westjet
Wise Marketer Group
Zipcar
...with more coming soon.

 


Ai's Lions' Den is always a highlight of the Mega Event. Companies have 5 minutes to convince our panel of experts ("Lions") that their product or service is the best- all conducted in front of the entire Mega Event audience. This is not as easy as it sounds! Please find below the presentations from the 2015 Mega Event captured on video and see how you think they did.

Lions' Den 2015 - Loyalty Advantage

 

Lions Den 2015 - Epteca

Lions Den - Access Development

 



Photo: Mega Event 2015 in San Diego

Mega Event 2015 hosted nearly 500 executives from the airline and travel industry in San Diego on the 4th & 5th of November 2015. It's theme was the "Innovation Summit." Scroll down this page to see the content from the event sponsors. You may also request access to the presentations from this event by clicking on the button at the bottom of the screen to "Sign Up For Conference Presentations."



► Converged Payment Gateway
► Loyalty Fraud
► Travel Bank



►Thanks Again & Comarch: Coalition Loyalty




► Dynamic Pricing
► Message Hub





► CRM & Loyalty
► Loyalty Fact Sheet

►Global Parking Benefits



Delegate Discount for Ancillary Revenue and Loyalty Guide
We are delighted to be able to offer registered delegates of the Ancillary Merchandising Masterclass with Farelogix and/or the 10th Ancillary Merchandising Conference a discount of 20% on the latest addition of the Ancillary Revenue and Loyalty Guide for 2016. Jay Sorensen, the author of this guide, is presenting at the Ancillary Merchandising Conference.

About the Guide
Throughout 2015, IdeaWorksCompany assessed the top ancillary revenue producing airlines and the most generous frequent flier programs, and issued reports that described the industry’s service innovation and product development; as well as offering practical advice for airline executives.  The culmination of this work is the 2016 Airline Ancillary Revenue and Loyalty Guide.The 250-page Guide includes every published report and survey issued by IdeaWorksCompany during the year and is comprised of four sections: 1) an abbreviated version of the Worldwide Report of Reward Availability from 2015, 2) a “best of” collection of four research papers from IdeaWorksCompany, 3) the complete Worldwide Report of Ancillary Revenue based upon 2014 airline financial disclosures, and 4) detailed results from the 2015 Switchfly Hotel Reward Payback Survey.

To Buy the Guide
Click on the link below and enter Airline20 to apply your 20% discount to the regular price of $449:
https://ideaworkscompany.dpdcart.com/product/127740


Discount on UP Express from/to Toronto International Airport

UP Express is the direct rail link from Toronto International to downtown Union Station in the heart of Toronto.   The Mega Event venue is directly connected to Union Station so you will be able to have a seamless journey from the airport to the hotel in just 25 minutes.

Registered delegates for Mega Event can get a discounted one way fare of just C$9.

To take advantage of the discount just show your registration confirmation - either a paper copy or the online version - at the ticket booth at the airport and/or Union Station.  They will then issue you with a discounted fare of just C$9.

 

 



2016 Mega Event Charity Raffle for the Kids First Fund

The Kids First Fund, founded by Loyalty and Ancillary Revenue guru Jay Sorensen, is a US-based charity that helps abused children in resource-poor areas of the world, by developing programs that provide professional education to identify and treat abused children. The fund has been responsible for creating a family shelter in Latvia that cares for abused women and their kids.

Kids First Fund is the official charity of Mega Event 2016. To support it, Mega Event 2016 in Toronto will host a charity raffle. Every penny donated during this auction and to the Fund will be spent on projects to benefit children. No funds are deducted for salaries or administrative expenses.

We are seeking donated items to be raffled at Mega Event 2016 to support The Kids First Fund. If you have interest to donate items, such as hotel stays, airline tickets, electronics, merchandise, etc., please contact Angella Esposito at This email address is being protected from spambots. You need JavaScript enabled to view it..

Donated items now include:

Car Rental Vouchers courtesy of Avis

Sponsors