Loyalty & Ancillary Revenue Conferences - 3rd Mega Event Asia-Pacific

Date: 23 Aug 2016 - 24 Aug 2016    Location: Kuala Lumpur, Malaysia    Delegates: 150+

Photo: Kuala Lumpur - Venue of Mega Event Asia-Pacific 2016

Mega Event Asia-Pacific 2016 - 3rd Annual Profitabilty Summit is being held in the Hilton Kuala Lumpur Hotel. It will combine two conferences in a single venue, focused on driving airline & travel industry profitability from Ancillary Revenue & Loyalty Programs. Its two conference tracks will cover: 1) FFP & Frequent Guest Loyalty (including travel co-branded cards) and 2) Ancillary Revenue Generation & Merchandising - both with a dedicated focus on key issues and challenges for the Asia-Pacific region. Scroll down this page to see the hot topics to be covered by the 2016 agenda and register now at the lowest early bird registration prices.

Early registration rates of $499 USD (Airlines, OTA's & Travel/Hospitality Providers) & $899 USD (Vendors & Financial Services) is available through Friday, 8th July 2016. Note: $100 USD additional by bank transfer.


To see the complete conference agenda, please click on the "Agenda in PDF" button above. Or, scroll down to see some of the hot topics that will be covered at the 3rd annual Mega Event Asia-Pacific Conference.

• Pre-Event Merchandising MasterClass with Farelogix
• Pre-Event Loyalty Fraud Prevention Discussion Group with Loyalty Fraud Prevention Association
NDC & Beyond: IATA's NDC isn't the only game in town to drive Merchandising & Ancillary Revenue
Which Ancillary Products? from fare families to ground transport, which can you and should you sell?
Apps, Wearables & Tablets: and how to deliver revenues, engagement & Loyalty
Coalition Loyalty: moving beyond airline & travel partners to new levels of revenue & engagement
Delivering Personalisation? what does your company need to do?
Merchandising: What are the latest techniques to drive more revenues?
Co-Brand & Loyalty: Is a loyalty program the only key to co-brand card success?
The Mobile Wallet: and ancillary revenues, customer loyalty & co-brand cards
Travel Co-Branded Cards: does your company really need one?

Conference Agenda Thumbnail Outline:
Monday, 22nd of August 2016: 14:00-18:00: Pre-Sessions and 18:00-19.30: Welcome Cocktail
Tuesday, 23rd of August 2016: 08:00-18:30 Conference Sessions & Evening Cocktail
Wednesday, 24th of August 2016: 08:00-12:30 Conference Sessions


Photo: Hilton Kuala Lumpur - venue of ATPS Asia-Pacific 2016 Conference

Conference & Hotel Venue:
3, Jalan Stesen Sentral,
Kuala Lumpur 50470
Phone: +60-3-2264-2264

Note: A special group rate of 420 MYR plus tax (approx. US$100), including Internet, is now available for conference participants.

Conference Agenda Thumbnail Outline:
Monday, 22nd of August 2016: 14:00-15:00: Pre-Sessions and 18:00-19.30: Welcome Cocktail
Tuesday, 23rd of August 2016: 08:00-18:30 Conference Sessions & Evening Cocktail
Wednesday, 24th of August 2016: 08:00-12:30 Conference Sessions

Photo: Pool at the Hilton Kuala Lumpur


Photo of packed exhibition floor at Ai Event.

Mega Event Asia-Pacific will host decision-makers working in commercial departments from air carriers and travel companies from around Asia-Pacific and the globe. Sponsorship offers an ideal opportunity to reach potential airline & travel business prospects. Sponsors have open access to all attendees and sessions throughout the event. The agenda and traffic flow are specifically designed to have plenty of networking time and to bring sponsors/exhibitors and attendees together. Networking & Exhibition time is maximised through a 90-minute lunch, three 30-minute coffee breaks and two hour-long breakfasts.

Sponsorship/Exhibiton Package - $4,999 USD
- Logo included on printed Conference Agenda
- Hyperlinked logo on Conference Website
- Exhibition space at Conference
- Marketing information (promotion/white papers) on post conference website
- Attendance by up to three (3) delegates
- Special VIP discount rates for your airline clients
- Additional Delegate attendance 50% off (limited to 1 additional delegate)
- Final post conference list of delegates

Additional Sponsorship Opportunities:

Cocktail Sponsorships
Contact for Quote - Available

Delegate Giveaway Bags - delegates bags bearing your branding and stuffed with your brochures!
At Cost - Available

Signage at Conference - for 2 vertical or hanging signs/displays in conference rooms
$499 USD - Available

Conference Folders - Conference folders to hold the agenda, bearing your logo/branding. Sponsor provides folders. May include a brochure of your company. No other brochures will be included in the folders!
$499 - Available

White Paper - Posting of your White Paper on the "Industry Trends" webpage of this conference site.
$999 USD - Available

Logo on Conference Site - Event website logo placement in list of sponsors with hyperlink
$999 - Available

Coffee Break, Lunch or Breakfast Sponsorship - Coffee stations will bear place-cards with your logo & great exposure on online/printed agendas
$1,499 USD - Available

Lions Den Pitch - 5 minute sales pitch in the Lions Den in front of the conference audience. Includes 1 delegate registration
$1,499 USD - Available

Delegate Name Tags - Name Tags Bear only your logo and the conference logo!
$1,499 USD - Available

Podium Plaques - The three conference podiums will bear your logo front and center
$1,499 USD - Available

Contact for Sponsorship:
Christopher Staab
Toll Free (US/Can) 800.557.7091    ext. 2
Outside the US/Can +1 305 328 8598 ext. 2
This email address is being protected from spambots. You need JavaScript enabled to view it.

Photo: Bustling Event Floor at a Mega Event.

The following companies registered in 2015: The following companies have registered for 2016:

Aegean Airlines
Airline Information
Air New Zealand
American Express
The Ascott
Asian Aviation
Asia Miles
Avis-Budget Group
Bangkok Airways
Carlson Wagonlit
Cathay Pacific
Cebu Pacific
CellPoint Mobile
Collinson Latitude
Connexions Loyalty
Delta Air Lines
Discover / Diners Club
Engage People Inc.
Etihad Airways
Gulf Air
IndiGo Airlines
INDIGO (Ground Transportation Technoogy Provider)
Interglobe Technologies
Japan Airlines
Jet Privilege
JetStar Asia Airways
L.E.K. Consulting
Loyalty Advantage
Loyalty Partner Solutions
LRG Rewards
Lufthansa Airlines
Malaysia Airlines
Miles & More
Myanmar Airways
Oman Air
Peach Aviation
Phillipine Airlines
Points International
Qatar Airways
Qi Consulting
Saudi Arabian Airlines
Shangri-La Hotels & Resorts
Singapore Airlines
Singapore Changi Airport
Standard Charter Bank
Starwood Hotels
Sudan Airways
Survey Sampling International (SSI)
Thai Airways
Thai Lion Air
Trant Consulting
Turkish Airlines
United Airlines
Vietnam Airlines
Virgin Atlantic

Coming Soon!



Photo: Singapore - Venue of Mega Event Asia-Pacific

Mega Event Asia Pacific 2015 was held in Singapore on the 1st and 2nd of September 2015. Scroll down this page to see the presentations from this event which are available for download.

► Converged Payment Gateway
► Loyalty Fraud
► Travel Bank


Farelogix presentation
Hawaaian Airlines Case Study
Switchfly presentation


Using Loyalty to profitability fill the planes:  Lessons from Cebu Pacific’s FFP launch
• Nik Laming, GM Loyalty Division, Cebu Pacific 

The Big Data Challenge: how can big and small data be turned in to good data to help you fill planes (and cars & hotels!) profitably?
• Ultan O’Brien, VP Sales, Boxever

Do Loyalty and Coalition Programs fill planes?
• Martin Tongue, SVP Business Development, Points.com

Does IATA’s NDC Help the Industry make a step change with ancillary products or are incremental gains all that’s left?
• Marc Rosenberg, President

Co-Brand Innovations: A review of the latest trends and innovations in co-brands from around the world
• Raul Escribano, Head of South East Asia Global Accounts, MasterCard Advisers
• Andreas Spycher, VP Market Development, MasterCard

The OTA Approach to Loyalty
• Sarah Butterfass, VP Customer Loyalty, Orbitz

Metasearch:  friend or foe for ancillaries?
• Paul Whiteway, Commercial Director APAC, Skyscanner

What is the True Purpose of a Loyalty Program?
• Piotr Kozłowski, Consulting Director, Comarch

5 Best Practices in Customer Commerce To Implement Today (& that will sell lots more seats!)
• Kevin Wray, Chief Commercial Officer, Switchfly
Sue Carter, SVP Marketing, Farelogix

Co-Brand Consumer Cards versus Virtual/Single Use Cards:  Compare and Contrast
• Mike Carlo, Head of Travel Services, WEX Inc.

Loyalty Lessons from Travel Retail: The Global Blue experience
• Deborah Merrens, VP Marketing, Global Blue

Wearable, Mobile and Next Gen Technology:  what’s making money for ancillaries?
• Kevin O’Shaughnessy, Founder, Indigo

Co-Brand Relationships:  The bank perspective
• Iain Webster, Global Loyalty Consultant, ICLP

Delivering Loyalty and Ancillary Income with Stronger Co-Brands
 • Kyle Armstrong, Chief Executive Officer, Kaligo.com

Product Demonstrations
Loyalty Partner Solutions
Engage People Inc.

CellPoint Mobile

Converting Website Browsers in to Customers: Best practice in turning website lookers in to profitable bookers!
• Charles Tidswell, Chief Revenue Officer Asia-Pacific, SaleCycle

Traveller Tribes Research: Understanding the regional consumer differences & using those insights to profitably fill the plane
• Christian Baillet, Regional Director Airline IT, Amadeus

Special Discounts for Mega APAC Delegates

We are delighted to let you know that Qatar Airways is the Official Airline of Mega APAC. Registered delegates have access to great discounts to be able to come to the conference. Use the Promo Code KULAIMA16 and enjoy up to 25% discount* on Qatar Airways market fares to attend the supported event, including selected oneworld alliance add-on flights.

  • Valid for travel 10 days prior to the event's start date until the event’s last day.
  • Return flights within 10 days from the event’s last day.
  • Offer is not valid on all fares (excludes promotional fares).
  • Customers who did not receive a discount, cannot be credited retrospectively.
  • Not valid in combination with any other promotion.
  • Book Al Maha Meet and Greet, Stopovers, City Tours, and Land and Visa arrangements to Doha through Qatar Airways Holidays.
  • Frequent Flyer Bonus miles for delegates booking online.
  • Other conditions apply; please review at time of booking.
    *Discounts vary according to the point of departure and destination

In addition to receiving exclusive fares, attendees can also:

  • Earn Qmiles with Privilege Club, Qatar Airways frequent flier programme, or with one of Qatar Airways' codeshare partners' programmes.
  • Explore destinations before you arrive with Qatar Airways' in-depth destination guides.
  • Save time at the airport by checking-in online.
  • Enjoy award-winning service onboard the standout global airline.

Book using Promo Code KULAIMA16 (enter the code in the box on the home page before starting your flight search) at: www.QatarAirways.com